If you run or own a small business, then you should be investing in mobile marketing. More and more people these days are not only doing more of their buying on the internet, but they are doing it on mobile websites. The best way to take advantage of this new trend is to work with an internet marketing consultant. Here are a few reasons to convince you not to keep waiting.
1. Though this statistic may surprise you as many as 93 of people prefer to interact with brands over email and not social media. The focus of a lot of mobile marketing has been on social media marketing, but with this many people disliking it, your best bet is to find an internet marketing company that does not just focus its efforts in this manner.
2. According to a recent study, email had the ability to bring in more than 40 dollars for every dollar spent on it in 2011. The return on investment for catalogues was only a little over seven dollars and the return for search was about 22 dollars.
3. Though you may think that the best way to promote your company online is to purchase sponsored search results. However, over three quarters of search users choose organic results instead of paid listings. The best way to promote your company is to look into local business internet marketing to make your way into those organic results.
4. One of the biggest advantages of internet marketing is that companies have the ability to reach a wide audience for a very small fraction of traditional advertising budgets.
5. According to Pew Internet, more than 50 percent of people have researched a service or product online before they have made a buying decision. Read more.